Archive for May 27, 2012
Weekend Box Office Wrap Up: May 27th 2012
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Will Smith got jiggy with the box office over the weekend and knocked The Avengers off the top spot after three record breaking weeks. Men In Black 3 (read our review) should see the weekend out with about $55 million (or $70 million for the four day weekend). It’s an okay-ish number, but Sony was hoping that the film would bank $90 million over the long weekend. Men In Black 3 comes with a steep production budget (somewhere between $220 million and $300 million) and most of those involved in the film get a large chunk of the first dollar gross, so it’s going to have to make a lot of green to turn a profit.
The first Men In Black film debuted with $51 million in 1997, and it went on to make ...
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