Early tracking figures indicate Universal Pictures’ “The Mummy” reboot is headed towards a projected $40 million-plus opening weekend in North America.
That’s a quite modest start for the Tom Cruise-led tentpole, though the film is expected to fare much better in overseas markets. The figure is also before the short-term marketing push for the film which will likely boost that estimate.
Before marketing, the new “The Mummy” reportedly came in at $125 million. Returns should be swift as the film is opening day and date in almost every major global market including China.
Russell Crowe, Sofia Boutella, Courtney B. Vance, Annabelle Wallis and Jake Johnson also star in the Alex Kurtzman film which opens June 9th.
This entry was posted by Garth Franklin on May 19, 2017 at 11:01 am, and is filed under Reviews. Follow any responses to this post through RSS 2.0.
You can skip to the end and leave a response. Pinging is currently not allowed.