K from Blade Runner and burning money

Blade Runner 2049 may be a hit with critics but it’s not so lucky at the box office. Despite glowing reviews, strong word of mouth and an A- Cinemascore, Denis Villeneuve’s sequel is faring comparably to Ridley Scott’s 1982 original, now a cult classic but at the time a notorious flop. But this was only ever to be expected – and isn’t as disastrous as it sounds.

Estimations have the film ending its opening weekend (including Thursday previews) on $31.5M domestically and $50M internationally, making a total global opening of $81.7M. That’s much lower than forecasts suggested and considering how much 2049 cost means the film risks being a major bomb.

Blade Runner ...

Click to continue reading Blade Runner 2049 Was Always Going To Bomb