Disney CEO Bob Iger says that the company plans to price its upcoming standalone streaming service “substantially” lower than what Netflix costs. While services like Hulu and Amazon Prime do their best to compete with Netflix’s current streaming dominance, it may just be Disney who represents the biggest threat that the streaming giant has ever faced. With the massive content library of Walt Disney Studios and ABC TV – not to mention Marvel and Lucasfilm – Disney should theoretically have little problem drawing subscribers to a Disney-only streaming service.

The Disney media umbrella almost got even wider earlier this week, as it was reported that Disney had been in talks ...

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Disney Streaming Service Will Cost ‘Substantially’ Less Than Netflix