Elizabeth Olsen in Wind River

Avengers star Elizabeth Olsen will headline a dramedy series developed by Facebook for its recently launched streaming service Facebook Watch. This marks an acceleration for Facebook as they continue ramping up their new service, which debuted only last August. Most of the content offered thus far has been of the short-form variety, with an emphasis on sports, human interest and dating/reality programs.

Though the roll-out of Facebook Watch content has been modest, the company expects to speed things up in coming months. Reportedly, Facebook has earmarked $1 billion to spend on original programming in 2018 (because Mark Zuckerberg never does anything half-way). Facebook uses a YouTube-like model for monetization, running mid-roll ads with a plan to ...

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